WHY SUBARU
Design
DYNAMIC X SOLID
A solid, well-built foundation that exudes "peace of mind," combined with a sense of dynamic action that embodies "enjoyment." This concept represents a new generation of vehicles, born from Subaru's relentless pursuit of the essential car.
Origins
Our design philosophy: Evolving with the ever-changing environment while remaining steadfast in our core values. Subaru’s origins lie in aerospace manufacturing, an industry that demands unparalleled safety, dynamic performance, and packaging efficiency.
The smart and functional designs necessary to meet these rigorous standards are at the heart of Subaru’s design philosophy.
Exterior Design
Subaru models are crafted to attain an ideal harmony of dynamism and functionality.
Stance
An impressive reserve of power, ready to spring into action the moment it moves.
Volume
A robust form that conveys a powerful sense of its solid construction.
Surface
A dynamic appearance that radiates a sense of strength.
Iconic Face Design
You can easily recognize a Subaru by its distinctive design. Its dynamic, contoured exterior hints at the unique features within: the world’s only front-mounted horizontally opposed engine. The hexagonal grille, inspired by nature’s most stable shape, along with the signature six-star design, sets Subaru apart in a league of its own.
Surface
Offering the pinnacle of quality with both boldness and refinement, our interior design is meticulously crafted to the finest detail. From the prominent leather accents to the subtle anti-glare features, a Subaru’s interior ensures a soothing and comfortable experience. Additionally, the contoured surfaces, highlighted by the interplay of light and shadow, create a spacious and relaxing ambiance.
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